Southern Conference selects vivenu as Official Ticketing Partner for Championship Events

Düsseldorf/Spartanburg, September 18, 2025 — The Southern Conference (SoCon) has announced a ticketing partnership with vivenu, the enterprise platform for live entertainment tech. As the official ticketing partner, vivenu will power SoCon championships and marquee events with its industry-leading, fully customizable infrastructure.

Through this collaboration, the Southern Conference will deliver an enhanced digital ticketing experience for fans while unlocking new revenue opportunities for the league and its member institutions. vivenu’s technology grants SoCon full ownership of fan data and provides advanced customization tools, including white-label branding, ensuring a conference-first experience across every event.

“Our partnership with vivenu represents a leap forward for the Southern Conference’s approach to ticketing and fan engagement,” said SoCon Commissioner Michael Cross. “We saw firsthand the power and flexibility of vivenu’s platform during the Explore Asheville SoCon Wrestling Championships, where the digital experience elevated both operational efficiency and the fan journey. That success laid the foundation for a broader collaboration that now extends across all our championship events. We’re excited about the possibilities related to this expanded relationship and the benefits of bringing a modern, integrated ticketing experience to every corner of the conference.”

For vivenu, the partnership underscores its role as the infrastructure behind a growing number of partners in the collegiate domain. “Our shared success during the SoCon Wrestling Championship laid the foundation for this partnership,” said Darby M. Roggow, Director of Collegiate Partnerships at vivenu. “What began as a single event has grown into a broader collaboration that empowers the Conference with modern tools and infrastructure. Together, we will enable a better journey for fans, unlock deeper insights into engagement, and support sustained growth for SoCon Championships.”

About Southern Conference

The Southern Conference (SoCon), founded in 1921, is a collegiate athletic conference affiliated with NCAA Division I and competing in the Football Championship Subdivision. Spanning the Southeast, SoCon comprises ten member institutions across six states and sponsors 20 varsity sports and championships. Headquartered in Spartanburg, South Carolina, the Southern Conference is one of the oldest and most respected conferences in college athletics.

About vivenu

vivenu is the technology leader in global event ticketing, offering a flexible and advanced ticketing platform tailored to organizers’ brands, sales, and unique business needs. Leading organizers maximize their ticketing capabilities with vivenu’s comprehensive support and a platform tailored for customization, reliability, and seamless connectivity. Its white-label platform gives organizers worldwide full control over their ticketing experience and customer data, turning ticketing into a key business asset. With offices in Europe and North America, vivenu supports over 800 premier event enterprises in more than 40 countries and is trusted by notable brands like the Grammy Awards, HYROX, Stanford Athletics, The Special Olympics, and many more.

For more information, please visit vivenu.com, or send a press inquiry to [email protected].