UCM Athletics launches fan-first ticketing experience with vivenu

Düsseldorf / Warrensburg, July 16 – The University of Central Missouri (UCM) has officially launched its new ticketing experience. As one of the most decorated NCAA Division II programs, UCM is embracing a next-generation platform that puts fans first and gives the athletics department full control over their ticketing strategy. The new system — powered by vivenu — is now live at UCMAthletics.com/tickets.

With vivenu, Mules and Jennies fans benefit from a seamless, mobile-first experience when buying and managing tickets. The platform enables UCM to run tailored sales campaigns, distribute targeted promo codes, and offer fans personal accounts to manage their tickets — a major step toward a fully modernized game day experience.

“We are excited about the opportunity to partner with vivenu,” said Joe Thuente, UCM Senior Associate Athletic Director for External Relations. “This new platform will improve the user experience for Mules and Jennies fans, making it easier and smoother to get their hands on tickets for our events. In addition, the new system allows us to be more flexible with how we get tickets to the consumers. It takes our ticket-buying experience to the next level.”

This partnership reflects a shared vision: delivering a smarter, more connected fan experience while giving athletic departments the freedom to scale, adapt, and grow. With vivenu’s API-first, fully white-labeled solution, UCM can design ticketing journeys that match its brand and ambition — without compromise.

“Our partnership with the University of Central Missouri goes far beyond a typical platform launch,” said Darby M. Roggow, Director of Collegiate Partnerships at vivenu. “By choosing vivenu, UCM gains full control over their ticketing operations — from advanced mobile experiences to dynamic promotions and real-time fan engagement. In a time when college athletics is evolving faster than ever, we’re proud to equip UCM with the tools to lead, not follow.”

About UCM Athletics

The University of Central Missouri has a long and rich history of excellence in athletics, both on the field of play and in the classroom. Always a contender for conference titles, Central Missouri belongs to the 14-member Mid-America Intercollegiate Athletics Association (MIAA), which is recognized nationwide as one of the strongest conferences in all of NCAA Division II. UCM has claimed 241 MIAA Championships all-time. The Mules have taken home 157 titles, while the Jennies are at 84.

Central Missouri has won 12 national championships. Their ten titles since 1980 include men's and women's basketball in 1984 — the first school in NCAA history to win both titles in the same season — baseball in 1994 and 2003, women's bowling in 2003, men's basketball in 2014, Jennies Track & Field with the indoor/outdoor sweep in 2015, and Jennies Soccer and Basketball in 2017-18. Visit UCMAthletics.com for more information.

About vivenu

vivenu is the technology leader in global event ticketing, offering a flexible and advanced ticketing platform tailored to organizers’ brands, sales, and unique business needs. Leading organizers make the most of their ticketing with vivenu’s full-service support and a platform designed for customization, reliability, and connectivity. Its white-label platform gives organizers worldwide full control over their ticketing experience and customer data, turning ticketing into a key business asset. With offices in Europe and North America, vivenu supports 800+ premier event enterprises in 40+ countries and is trusted by notable brands like the Grammy Awards, HYROX, Stanford Athletics, The Special Olympics, and many more.

vivenu.com, or send a press inquiry to [email protected].